2013年8月21日星期三

Consumers era who decided the fate of the flooring company

With previous years, the rapid expansion of the flooring industry is different is that in recent years, the industry has begun to return to plain, flooring companies increasingly focus on steady business style, sandal laminated floor more to consumer demand as a business development requirements. Today's flooring market has entered a product overcapacity, oversupply era. Enterprise era is ending, and consumers era has begun. Now consumers decide enterprise value, rather than by the enterprises themselves to decide. For the flooring business, its needs valued customers. When the rapid high glossy laminate flooring expansion of production capacity of the market malaise encountered when Chinese flooring industry is a step by step slide into an unprecedented confusion among the industry. Enterprises to achieve growth, there must be as, rather than simply determined and shouting slogans. Over the past ten years, many flooring companies consider themselves operating level is high, but in my opinion this is because the market for these years is totally growing market. And now, we face the biggest change is the market is no longer growing, will remain basically stable state. In this context, what we can do, choose what is right, it is very important. When changes in the industry, and only offer low prices, high quality products possible business development opportunities. Therefore, companies need to focus on product strength floor to build action: wood laminate flooring quality win; know how to produce a proper manner; make products have become necessary; for consumers to save every penny. In the consumer satisfaction while corporate earnings, which is a commonplace view, but it is the basic measure of business success criteria. In addition, companies must learn to inspire employees. Napoleon's defeat at Waterloo when he concluded: "I have not been gloss laminate flooring together and front-line soldiers of the soup." An enterprise real resources, is the front-line employees. Why is it important front-line employees? Because they are really bring competitive members, they decided to enterprise cost, quality, and efficiency. I like when companies do president joked president is "always to be laid off people." CEO neither contribution costs, nor contribute to the quality and effectiveness of the direction and future president contributions. But when we have today is difficult to predict the direction and future farther, we must solve the recent problems, we actually need to rely on the frontline staff. So that employees are not working, but paying ambitious. Market dynamics change, we need to think a firm wood laminate flooring china foothold innovation. I very much appreciate Drucker's words: "The biggest feature is an entrepreneur, as the variation of health standards. Often, they themselves do not cause change, but entrepreneurs are always looking for change (which is also defined entrepreneurs and entrepreneurs spirit), responses to them, and as an opportunity and take advantage of. "

没有评论:

发表评论