2013年9月11日星期三

Flooring industry "dead" although difficult but not "dead end"


Last week of August, we are waiting for a "China Top Ten Brands floor" selection results of freshly baked, it is also waiting for the "Golden September and Silver October," the beech laminate flooring dawn turned on, but the major flooring companies do not seem optimistic ahead of warm-up . On this basis, the entire flooring industry is still the talk of the "third kind": markets, channels and products. Some boasted flooring industry has come to "dead end", but to look at the current situation was "poor" and not have to "dead end", was the missing gaps in the market still exist, and also requires companies to use their own strength to fill. For example, high-end brands can be fine grasp villa consumer market, the expansion of the pilot property tax for corporate development brings another trendy. In order to standardize enterprise behavior, the state authorities will flooring products production license system, raise barriers to entry, and in accordance with national industrial policies to increase the proportion of exports, taking stores, building materials supermarkets,cherry laminate flooring exhibition economy and network marketing a variety of ways, to seize the domestic and international markets. Regional corporate reseller channel is the floor for the national essential core of nets, not to force dealers to directly determine the flooring company's market share, but dealers in the end is the flooring business, "heart disease" or "heartstrings" , to see how the flooring business for effective logistics between dealers. Small and medium enterprises in the early floor requires a lot of dealer support, in the most initial start-up stage, they are often associated with the founder being the boss has a special "conquer the world" of the complex, to be developed in the company, the market will also be closely linked, how they make the appropriate adjustments to the boss's flooring display rack dilemma actually place. September has been to, regardless of the annual "golden nine silver ten" is the gold or stone, the entire laminated wood flooring industry the pace of development will not stop, even though even the "dead" hard, and will never go "dead end", the market on the floor of demand will continue, the most important thing is to see how companies grasp.
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